Tag: sustainability
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Today, most news organisations are adjusting to the fact that the internet has toppled the distribution models that once supported them in style. Seduced by the billions that Google and others have made off free, ad-supported services, they’ve convinced themselves that online advertising is the future and thus they should focus on building the widest…
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A key criterion to measure the success of media in transition is whether it can sustain commercial growth while benefiting society. Compared to other enterprises, which make commercial interests the top consideration, media organizations should care more about their responsibility to social and public interests. Traditional media should realize the challenges ahead. Companies should be…
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Map of business models for online journalism startups, from Chasing Sustainability on the Net, by Esa Sirkkunen, Clare Cook, Pekka Pekkala, Mikihito Tanaka, Johanna Vehkoo, Nicola Bruno, and Luchino Sivori.
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Map of business models for online journalism startups, from Chasing Sustainability on the Net, by Esa Sirkkunen, Clare Cook, Pekka Pekkala, Mikihito Tanaka, Johanna Vehkoo, Nicola Bruno, and Luchino Sivori.
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In our findings the business models of the cases fall into two main categories: those which have storytelling-orientated business models and those which rely on a more service-orientated model. The sites whose business model is based around storytelling are still prevalent in our findings. These sites focus on making money from producing original content, news…