Tag: mediapolicy.tumblr.com
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Building on the assumption that journalists’ attitudes toward public institutions can contribute to a decline in public trust, this article sets out to identify the driving forces behind journalists’ confidence in public institutions. Based on interviews with 2000 journalists from 20 countries, variation in trust is modeled across the individual level of journalists, the organizational…
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Scholars have examined media substitutability from many angles, but few, if any, studies have examined substitutability of advertising on the basis of language. Using a price sensitivity test, this exploratory study examines advertisers’ attitudes toward the substitutability of English-language advertising among U.S. foreign language television advertisers to reach their target audiences. Advertisers overwhelmingly (90%) indicated…
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The convergence of media and communications technologies has radically altered the nature of content-related competition in the media sector and undermined the effectiveness of the present regulatory framework. One of the issues identified for consideration in the Convergence Review – Emerging Issues Paper of July 2011 was whether cross-media ownership rules are still necessary in…
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The emblematic case of Hungary, shows how the lack of clear definitions and guidelines for community media can lead to confusion and a non genuine pluralistic media landscape, which should be based on the presence of all, public, commercial and community media broadcasters. In many countries of Central and East Europe, the community media sector…
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In brief, the complexity created by a patchwork of different national rules and the fact that in each country the media market and/or the public service media are coming under increasing political pressure discourages companies from entering new markets, in particular where subjects holding shares in a media undertaking also play a significant role in…