…while the scourge of excessive political correctness must be opposed, common sense cuts both ways.

Even a cursory visit to a toy shop shows that toys are not simply organised in a reasonable fashion to appeal to boys and girls. They are so aggressively differentiated that it amounts to a form of gender fascism.

The entire girls’ area will be almost exclusively pink, and almost exclusively concerned with a) looking like a princess-whore and b) looking after a baby and a home. The boys’ section, meanwhile, will include the action toys, the science toys, and all of the miscellaneous toys.

Does “common sense” really dictate that this is right?

This is a relatively new development, driven by the greed of modern toy manufacturers and their desire to increase profits by creating micro-demographics amongst the young. It is part of the relentless commercialisation and sexualisation of childhood, particularly girlhood, which lies at the root of many of society’s concerns.

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